Trustpilot is an open review platform that actually encourages you to invite all your customers. We set up automatic, compliant invitations to your real customers, manage responses, and help you earn verified reviews and TrustScore growth. No fake reviews, ever.
Trustpilot is one of the most recognized trust signals online — its widgets, stars and TrustScore appear on websites, in Google Shopping and in search results. For e-commerce and service brands, a strong Trustpilot profile directly lifts conversion.
Unlike Yelp, Trustpilot encourages businesses to invite every customer to review — as long as you invite all of them, not just the happy ones. Automatic invitations after a purchase are the recommended method, and verified reviews (tied to a real transaction) carry more weight and are less likely to be flagged.
We connect compliant, automated review invitations that go to every customer after purchase.
Even-handed invitations keep you compliant and your TrustScore honest.
Reviews tied to a real transaction carry more weight and resist flagging.
Professional responses plus Trustpilot widgets/stars on your site for conversion.
Trustpilot welcomes review invitations — but they must be even-handed and honest. Incentivizing or cherry-picking violates its guidelines.
Source: Trustpilot Guidelines.
There are cheaper ways to inflate a rating — and they get you banned. We do it the way that lasts: genuine reviews from your real customers, managed end to end.
Verified-customer generation only. No fake reviews, prohibited incentives or gating — safe from filters and the FTC.
We run campaigns, write responses and manage the whole pipeline.
Rating, review velocity and response rate — in a live dashboard.
Every review answered, promptly and professionally.
We monitor, flag policy-violating reviews and help you recover.
Start with a free audit and a clear plan. No contract.
The compliant way is to invite all your customers to leave honest reviews and make it effortless — we set up review requests and follow-ups to your real customers at the right moment, so a steady flow of genuine Trustpilot reviews comes in without you chasing them.
Yes — Trustpilot encourages it, as long as you invite all your customers (not just happy ones) and don't offer incentives. Automatic post-purchase invitations are the recommended, compliant method, which we set up for you.
They can. Trustpilot's verified reviews power star-rating rich snippets and widgets that appear on your site and in Google, which can lift click-through and conversion. We help you display them correctly.
Never. We do not post reviews, use fake accounts, or write reviews for you. Every review comes from one of your actual customers, voluntarily. Fake or incentivized reviews violate Trustpilot's policies and the U.S. FTC Consumer Reviews Rule, and are routinely detected and removed.
You can't delete reviews yourself, and honest negative reviews don't qualify for removal. But Trustpilot will remove reviews that break its policies (spam, fake, off-topic, conflicts of interest). We help you flag policy-violating reviews and, more importantly, outweigh the occasional negative with a steady flow of genuine positive ones.
Respond promptly and professionally — acknowledge the feedback and offer a next step. Most consumers expect a response, and it's a strong trust signal. We write and send professional responses for you, to every review.
Most clients see their first new reviews within a couple of weeks of launch and a visibly stronger rating within one to two months, then a steady ongoing flow.
Yes — 100%. Verified-customer generation only: no fake reviews, no prohibited incentives, no gating. Everything stays within Trustpilot's guidelines and the FTC Consumer Reviews Rule.
We'll show you where your Trustpilot presence stands against competitors and how to grow it with genuine reviews — no obligation.
Get My Free Audit →Prepared by The Review Makers' reputation team. Verified-customer review generation only — no fake reviews, ever. Last updated September 2026.
The data we don't publish on the blog — fresh AI-citation studies, platform algorithm changes, FTC enforcement updates, and one client case-study every Tuesday morning.