Capterra (part of Gartner Digital Markets) is where software buyers compare and shortlist. We help you invite your real users to leave verified reviews and manage your presence across Capterra, GetApp and Software Advice — with genuine reviews only.
Capterra and its Gartner Digital Markets siblings (GetApp, Software Advice) are top research destinations for business-software buyers. Verified reviews, healthy volume and recent activity influence your category ranking and the leads that follow.
Capterra verifies reviewers and, like G2, permits incentives only through its own official program. Reviews sync across Gartner Digital Markets sites, so genuine, verified reviews compound. Vendor-written, fake or privately-incentivized reviews violate Capterra's guidelines and are removed.
Complete your profile across Capterra, GetApp and Software Advice.
Compliant campaigns inviting genuine customers to leave verified reviews.
If incentivizing, only through Capterra's program — never a private deal.
Professional responses and review insights for sales and product.
Capterra verifies reviewers and permits incentives only through its own program. Fake, vendor-written or privately-incentivized reviews are removed.
Source: Capterra Review Guidelines.
There are cheaper ways to inflate a rating — and they get you banned. We do it the way that lasts: genuine reviews from your real customers, managed end to end.
Verified-customer generation only. No fake reviews, prohibited incentives or gating — safe from filters and the FTC.
We run campaigns, write responses and manage the whole pipeline.
Rating, review velocity and response rate — in a live dashboard.
Every review answered, promptly and professionally.
We monitor, flag policy-violating reviews and help you recover.
Start with a free audit and a clear plan. No contract.
The compliant way is to invite your real users to leave honest reviews and make it effortless — we set up review requests and follow-ups to your real customers at the right moment, so a steady flow of genuine Capterra reviews comes in without you chasing them.
Only through Capterra's own official incentive program — never a private arrangement from you. Vendor-written and privately-incentivized reviews violate Capterra's guidelines. We keep everything within the official program.
Yes — Capterra is part of Gartner Digital Markets, so verified reviews can appear across Capterra, GetApp and Software Advice, compounding their value. We help you manage all three.
Never. We do not post reviews, use fake accounts, or write reviews for you. Every review comes from one of your actual customers, voluntarily. Fake or incentivized reviews violate Capterra's policies and the U.S. FTC Consumer Reviews Rule, and are routinely detected and removed.
You can't delete reviews yourself, and honest negative reviews don't qualify for removal. But Capterra will remove reviews that break its policies (spam, fake, off-topic, conflicts of interest). We help you flag policy-violating reviews and, more importantly, outweigh the occasional negative with a steady flow of genuine positive ones.
Respond promptly and professionally — acknowledge the feedback and offer a next step. Most consumers expect a response, and it's a strong trust signal. We write and send professional responses for you, to every review.
Most clients see their first new reviews within a couple of weeks of launch and a visibly stronger rating within one to two months, then a steady ongoing flow.
Yes — 100%. Verified-customer generation only: no fake reviews, no prohibited incentives, no gating. Everything stays within Capterra's guidelines and the FTC Consumer Reviews Rule.
We'll show you where your Capterra presence stands against competitors and how to grow it with genuine reviews — no obligation.
Get My Free Audit →Prepared by The Review Makers' reputation team. Verified-customer review generation only — no fake reviews, ever. Last updated September 2026.
The data we don't publish on the blog — fresh AI-citation studies, platform algorithm changes, FTC enforcement updates, and one client case-study every Tuesday morning.